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Program Benefits

How it works

Maruti Suzuki Quest for Clean Air aims at leveraging technology, research, and open innovation to address Delhi NCR’s severe air pollution crisis through both preventive and remedial measures. This initiative is designed to support breakthrough startups developing clean air technologies. It offers a comprehensive platform for visionary entrepreneurs to bring their innovative solutions to combat air pollution and create meaningful environmental impact.
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Program Benefits

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resources & network

Resources & Network

Access Maruti Suzuki's extensive ecosystem to scale your startup's growth.
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Expert Mentorship

Gain direct guidance from IIT Delhi faculty, senior leaders at Maruti Suzuki, and seasoned industry
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Investor Connections

Showcase your work and engage directly with investors and potential partners.
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Market Access

Amplify your visibility and showcase your solution to a broad audience at key events, including a dedicated
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Pilot Support

Potential opportunities for Proof-of-Concept with Maruti Suzuki.
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Transform Air Quality Through Innovation

Thematic Focus Areas

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Innovate to Clean

Solutions to clean the unclean air
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Innovate to Breathe

Solutions making it easier to breathe in unclean air
Collaborations

Our Partners

The Maruti Suzuki Quest for Clean Air, a strategic collaboration between Maruti Suzuki Innovation and Foundation for Innovation & Technology Transfer (FITT), IIT Delhi. Together, we're committed to empowering startups with access to Maruti Suzuki's extensive innovation ecosystem, FITT's world-class research infrastructure, expert mentorship, and pilot deployment opportunities.
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  • academia
  • government
  • ecosystem-enablers
  • industry
  • venture-capital
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About Program

  • Program Eligibility Must Have:
    1. Sector/Domain: DeepTech

    Good to Have:
    1. TRL of Startup: TRL 6-9
    2. DPIIT Registration
    3. Product ready (MVP)
    4. Paying Clients
  • Program Duration 3 Months

Program Structure

Your journey from innovation to implementation—a carefully crafted timeline designed to maximize startup success and clean air impact.

Call for Application

Launch of Program and announcement of thematic focus areas

Application Deadline

Final day for startup applications and initial screening

Cohort Selection

Expert panel evaluation and final startup selection

Startup Onboarding

Orientation, mentor matching, and program kickoff

Capability Development

Intensive training sessions and workshops

Innovation Day

Launch of Program and announcement of thematic focus areas

Frequently Asked Questions

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What is Quest for Clean Air?

Air pollution is a global crisis, threatening public health, accelerating climate change, and degrading our environment. It demands immediate and decisive action. Maruti Suzuki's new initiative, the Maruti Suzuki Quest for Clean Air program, is a powerful and proactive step in confronting this challenge. This program is designed to be more than just an initiative; it's a quest for change. By actively identifying, supporting, and scaling startups with transformative solutions, we aim to build a future where clean air is not just a quest, but a reality.

Who is leading the Quest for Clean Air?

The Quest for Clean Air is led by Maruti Suzuki in collaboration with IIT Delhi. This partnership aims to leverage academic research and industry expertise to drive innovative solutions for air quality improvement.

Who can apply for Maruti Suzuki Quest for Clean Air program?

Startups working on clean air technologies with operational experience of at least 6 months, and teams with demonstrated traction or proof of concept can apply.

What is the program process and duration?

The application window opens for 4-5 weeks following which the selection process includes application screening, expert panel review, pitch presentations, and final selection. This is followed by a 12-week capacity development phase, including access to IIT Delhi laboratories, mentorship from industry experts, IIT Delhi faculty, and business leaders from Maruti Suzuki, technical workshops, business development sessions, and direct pathways to market implementation. Finally, the program closes with an Innovation Day.

Do startups retain intellectual property rights?

Yes, startups retain full intellectual property rights while receiving comprehensive support. The program provides IP protection guidance, patent filing assistance, and technology licensing support without claiming ownership of your innovations.

What kind of technical support is available?

Startups get access to state-of-the-art research facilities at IIT Delhi, environmental testing equipment, prototype development workshops, 3D printing facilities, electronics labs, and technical mentorship from IIT faculty and Maruti Suzuki experts.