maruti suzuki innovation

Benefits of Maruti Suzuki Innovation -

  • Faster Go to market
  • Refine Your offering with Maruti Suzuki Test Bed
  • Win Paid Proof of Concept
  • Attract Compelling Investments
  • Network with industry experts

Journey So Far

  • automotive and mobility stratup evaluation

    2000+

    Startups Evaluated

  • automotive and mobility stratup engagement

    83

    Startups Engaged

  • automotive and mobility stratup pocs enable

    32

    POCs Enabled

  • active business partners

    17

    On boarded as
    Business Partner

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how do we support?

our programs

tryangle maruti suzuki innovation programs
  • maruti suzuki incubation program for startups

    In collaboration with the prestigious IIM Bangalore's Startup Incubator - NSRCEL, the Incubation Program focuses on Ideation and Prototyping with very early stage startups

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  • maruti suzuki automobile innovation lab

    MAIL creates an environment that nurtures & accelerates the growth of early-stage startups participating in the program

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  • maruti suzuki mobility challenge

    In Association with T-Hub, Mobility Challenge provides the mature Startups from around the world a platform to showcase there solutions and Go-To-Market faster with Maruti Suzuki

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  • MSI Fund supports automotive startups that have the potential to stand apart & make a mark, by providing investments that help them scale faster

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At Its core

In collaboration with the prestigious IIM Bangalore's Startup Incubator - NSRCEL, the Incubation Program focuses on Ideation and Prototyping with very early stage startups

  • Objective

    Engage in High-Risk Disruptive Technologies

  • Stage Of Startup

    Idea Stage/ Early Stage

  • Program Duration

    9 Months

  • Stage Of Product

    At Least MVP

  • Funding stage

    Boot Strapped,
    50 Lacs to 1 Cr

  • maruti suzuki incubation program for startups
  • maruti suzuki automobile innovation lab
  • maruti suzuki mobility challenge
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steps

HOW IT WORKS

Programs under the Maruti Suzuki Innovation umbrella are designed to provide a one-of-a-kind experience to the participants. Divided into five phases, these programs allow startups to showcase their capabilities, receive guidance from subject matter experts, and co-create solutions with Maruti Suzuki for the automotive industry.

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our

partners

With an objective to build a strong innovation ecosystem, we have set up strategic collaborations with like-minded partners to offer host of benefits and support to participating startups.

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our

mentors

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

Maruti Suzuki Innovation provides a foundation that startups need to showcase
their solutions on a larger canvas and propel their growth.

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our

SHINING STARS

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frequently asked

questions

1.

What is Maruti Suzuki Innovation?

Maruti Suzuki Innovation is an initiative started with an aim to drive open innovation by collaborating with startups and providing them with mentorship as well as access to Maruti Suzuki’s vast testbed and extensive domain expertise.

2.

How does Maruti Suzuki Innovation Work?

The program is divided into five phases that allow participants to showcase their capabilities. Post initial screening, startups get access to MS Innovations ecosystem to showcase a board room solution to top management on Demo Day. The winners get to do a paid POC with Maruti Suzuki and a chance to Go-To-Market together.

3.

What all programs are there under Maruti Suzuki Innovation?

Maruti Suzuki Innovation comprises of the following programs –Pre-incubation Program (Maruti Suzuki Nurture), Incubation Program (Maruti Suzuki Incubation Program), Corporate Accelerator, Mobility Challenge and an Innovation Fund, with each having its own specific objective and benefits that are extended to the participating startups.

4.

Which program is best suited for your startup?

The programs are carefully designed to cater to the entire spectrum of startups in the ecosystem.
Pre-incubation(Nurture) Program—Early idea stage startups (Domestic)
Incubation Program -- Idea Generation & Seed stage startups (Domestic)
Accelerator (MAIL) Program -- Early & Growth Stage startups (Domestic)
Mobility Challenge -- Mature Startups (Both domestic & international)

5.

Is it only meant for startups in the Automobile sector?

No. Maruti Suzuki Innovation also supports complementing startups with technologies, solutions and services that might be used in the mobility & automobile space. Please mention your application and how you think your startup could contribute to this sector.

6.

Does Maruti Suzuki Innovation charge a fee for its programs or any equity fee is involved?

Application to Maruti Suzuki Programs is free. Additionally, all Maruti Suzuki Innovation programs are equity free.

7.

If a startup has applied in the past, can it apply again?

Sure, but to improve your chances of selection, do highlight any additional information of your progress since your previous application with specifics on how your idea can be applied to the Automobile and Mobility sector.

8.

What do you look for in an applicant?

Founders are required to be committed to their idea full-time and must demonstrate the ability and entrepreneurial mindset to build and grow an organisation. While we love to work with startups with existing traction and customers, it is not a prerequisite for acceptance into any of the programs under Maruti Suzuki Innovation.

9.

What do the startups get from the Maruti Suzuki Innovation ecosystem?

Qualifying startups receive guidance from Maruti Suzuki domain experts, mentors associated with domestic & international startup ecosystems, recognition with nationwide PR and access to the largest automotive testbed in the country. Also, the winning startups get to do a paid POC with a chance of receiving funding support and going to market together.

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REGISTER YOUR INTEREST+

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